Experts are urging social media users to remain vigilant as new technologies blur the line between fact and fiction.
BUFFALO, NY — A new application from OpenAI is poised to change the way users create and consume video content online.
The app, called Sora 2, is the company’s latest artificial intelligence tool. Designed to generate videos entirely from text prompts. Its concept is similar to ChatGPT, the main difference is that instead of producing written responses, Sora 2 creates very realistic video clips.
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The platform is expected to work much like popular short-form video apps like Instagram Reels or TikTok, except that all of its content will be AI-generated.
“This technology is among the most realistic video generations of AI available on the market,” said Siwei Lyu, co-director of the Center for Information Integrity at the University at Buffalo.
“The quality, based on the demos shared by OpenAI, was still a notch or two higher than the first generation,” Lyu said. “It becomes more realistic and more convincing.”
Rapid advances in generative video technology also raise new concerns about misinformation and manipulation online.
“Everyone – really, all social media users – should have this awareness in their minds to not get easily carried away by what we see or listen to,” Lyu said.
Although OpenAI has not announced a public release date for Sora 2, the app is already available for download in a limited form and is quickly climbing the rankings in Apple’s App Store.
