Intelligent rings are today one of the portable categories with the fastest growth. But on the basis of the information that Ultrahuman shared with me, most of its customers are iPhone owners. As a writer for an Android site, I was curious to know why – and what it means for smart rings only Android like the Ring Galaxy.
It is rare for technological companies to share their Android / iOS divisions. But during an ultra -human tour when I was able to make an intelligent ring in hand, the ultrahuen leaders shared some surprising fact that on their smart ring activity.
First, the Ultrahuman Ring air exploded in popularity. His business has increased by 15 times in the last 18 months, and its share of total sales of smart rings has gone from 12% in 2023 at 35% in 2024, according to IDC statistics. The Ring Oura always dominates more than half of the world’s sales, but the ringtone lower than the air has done well.
Apparently, Ultrahuman has female customers to thank for this increase. In 2023, 75% of its customers were identified as men in the application; Now, 60% of its users are women.
At the same time, Ultrahuman has confirmed that 75 to 80% of Ultrahuman customers use the iOS application and that doesn’t has changed a lot in the past two years. Although its European and Asian sales can bias Android, as soon as the United States has become the largest Ring Air market, iOS has become the crushing objective.
Although I have no statistics for other companies, this Cognitive market study report Includes graphics showing that a majority of smart rings owners use Android worldwide, but that at least 40% of smart rings sales come to North America.
And again, by the way 75–80% of North American smart rings owners Use iOS, even if almost half of North American phones use Android.
Why many Android users have not yet jumped on the Smart Ring train
I questioned the CEO of Ultrahuman and CBO about this iOS / Android gap. They replied that iOS users like “closed systems” and put more stock on “aesthetics”, so they are happy to buy an all-in-one device like an intelligent ring that organizes experience and information for you.
He also mentioned that it was a question of demography, that iOS users – or North American technicians – may have a more discretionary income to spend on smart rings.
On the other hand, he thinks that Android users like “personalization”, “personalization” and the possibility of “overclocking” with enough efforts. An intelligent ring without screen does not correspond to this description, because you cannot take a look under the hood or activate the developer settings (as you can on Wear OS).
Another reason could be the Galaxy ring because so many Android users prefer galaxy phones and may want the best integration. An unconfirmed report suggested Samsung Hit his production of galaxy ring From 400,000 to 1 million last year due to high demand, so maybe the Android crowd simply ignored the non-Samsung options.
It is therefore strange that IDC sales figures do not seem to reflect this, Oura and Ultrahuman with almost 90% of global sales of smart rings by the end of 2024.
I believe that the Android exclusivity of Galaxy Ring works against it because the North Americans with an disposable income for a ring of $ 399 (A) have an iPhone or (b) already have a Galaxy watch or another smartwatch which costs less and does more.
Global and Android users with less income always buy smart rings, depending on the statistics available. But they have so many options in the range of $ 150 to 300 that the Galaxy ring has trouble standing out, in addition to the Samsung label.
How smart rings could use the Android crowd more
Mohit Kumar of Ultrahuman thinks that their business will not be entirely asymmetrical once they have pushed more sales in Europe and Asia. But still, there is a reason why they started to ride in Texas: smart rings have an increasing market in the United States. Assisted by demographic data, I asked if they wanted to widen the North American Android crowd more.
He argued that they already take these measures by adding more personalization to the ultrahuman application. Electrical trays allow users to choose the data they see as Afib or Vitamin D, and the new Ultra-Signal developer platform And public APIs allow anyone to access PPG data and use it for its own applications.
Otherwise, if we are talking about “power users”, then a Galaxy Ring 2 could provide narrower integration with other devices, such as gestures to control smart glasses, NFC for Samsung Pay or haptic comments for telephone notifications.
But most intelligent rings will remain discreet, fashionable and well-being well-expected well-being or medical devices, rather than customizable and overclockable technology.
Obviously, some Android users buy smart rings! But I am curious to know if, as a collective, they will never kiss rings like iOS users, or if they will be happy with bone watches or fitness watches and see more expensive novelty.
