President Donald Trump can “hate” the next Apple iOS 26 update shortly after the iPhone 17 launch. Apple’s next iPhone software update, iOS 26, has aroused concerns among members of the American Republican Party. According to reports, the leaders fear that the new system will disrupt the conservative efforts to collect funds and awareness of voters before the mid-term elections.
The iOS 26 update, which should be deployed in September, introduces an improved text filtering tool which automatically diverts messages from unat in a separate folder without triggering notifications. While the texts of the saved contacts will continue to operate normally, political strategists think that change could have a significant impact on the communication of the campaign.
American Made Media Company, the parent company of Launchpad Strategies and the exclusive digital partner of the presidential campaign of Donald Trump in 2024, warned that the functionality could undermine the awareness efforts that are based strongly on SMS to start new or indecisive voters. Addressing Fox News, Sean Dollman, founding partner of the firm, accused Apple of trying to silence the Republicans: “It is not surprising that Big Tech wants to prevent Donald Trump and other Republicans from communicating with people … But Maga will not be arrested, and Maga will always find a way. “”
Fundraising argues that the moment could be particularly damaging, while the Republicans relied on text messaging almost twice as much as the Democrats during the 2024 cycle. With the update coinciding with the increase in mid-term, texts on campaign events and the recording of voters are likely to be redirected to the new file, potentially reducing the commitment. In July, the National Committee of the Republican Senate would have warned in an internal note that the update could cost the party more than $ 25 million in donations.
Change will also affect messages beyond policy, with texts of unclean numbers concerning appointments or services likely to be filtered. Apple previously proposed a similar optional functionality, but in iOS 26, renamed “Screen Unknown SENDERS”, it will gain higher visibility. Filmed numbers will always appear in the application under a new button with non -read counts.
The controversy echoes the Gmail dispute in 2022, when a study revealed that the emails of the republican campaign were more likely to be marked as spam than those of the Democrats. The party leaders then claimed that the filtering cost them up to $ 2 billion in donations between 2019 and 2022.
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