Before Duolingo tries His videos of Tiktok and Instagram in mid-May, social media engagement was one of the most recognizable qualities of the linguistic application. His green owl mascot had become viral several times and was well known to young users – a success The other marketing specialists envied.
But when the news was released that Duolingo made the change to become a “Ai-ST” companyPlanning to replace entrepreneurs who work on generating tasks could automate, the perception of the public of the sour brand.
Young people began to publish on social networks on how they were indignant by Duolingo while they were deleting the application in an efficient manner – even if it meant losing the precious sequences they won thanks to continuous daily use. Comments on Tiktok Duolingo Tiktok publications in the days that followed the announcement were filled with rage, mainly focused on a single aspect: workers are replaced by automation.
The online negative answer is indicative of a broader trend: at the moment, although an increasing number of Americans use Chatgpt, many people are tired of the encroachment of AI in their lives and are ready to retaliate.
When he was contacted to comment, Duolingo’s spokesman Sam Dalsimer stressed that “AI does not replace our staff” and said that all the content generated by AI on the platform would be created “under the direction and advice of our apprenticeship experts”. The company’s plan is always to reduce its use of non-personal entrepreneurs for tasks that can be automated using a generative AI.
The adoption of Duolingo of the automation of the workplace is part of a broad change within the technological industry. Klarna’s leaders, a purchase now, pay subsequent services, and Salesforce, a software company, has also made radical statements on AI reducing the need for new hires in roles such as customer service and engineering. These decisions were made at the same time as the developers sold “agents”, which are designed to automate software tasks, in order to reduce the amount of workers necessary to perform certain tasks.
However, the potential threat of the bosses who try to replace human workers with AI agents is only one of the many reasons why people criticize generator. Add this to error outings, environmental damage, the potential Mental health impacts For users and concerns about copyright violations when AI tools are trained in existing work.
Many people were initially impressed by Chatgpt and other AI generative tools when they arrived at the end of 2022. You could make a cartoon of a duck driving a motorcycle! But soon artists began to express themselves, noting that their visual and textual works were in progress to form these systems. The decline in the creative community extended for 2023 Hollywood writer strikeAnd continued to accelerate through the current wave of copyright prosecution brought by publishers, creatives and Hollywood studios.
Currently, the general atmosphere aligns even more on the side of affected workers. “I think there is a new kind of ambient animosity towards AI systems,” explains Brian Merchant, former cable contributor and author of Blood in the machineA book on luddites rebel against workers’ replacement technology. “The companies of AI have speedrun the trajectory of Silicon Valley.”
